Monday, June 30, 2008

Early Forays Into Entrepreneurship

I found Otter Pops in the grocery store today and just had to buy them. The rationale was not just because it's been pretty warm (for the Pacific Northwest) but that those surgary pops also bring back great memories of lifeguarding in Vail, Colorado (obviously a job I did in the summer). While lifeguarding itself is not necessarily entrepreneurial, one of the things we did was purchase boxes upon boxes of Otter Pops to sell to the kids who came to hang out at the pool all day. In short, we'd buy a box of 100 Otter Pops for - let's say - $3.25 - and then sell off the individual Otter Pops for $.25 a piece. In short, netting ourselves a profit of $21.75.

What's not to love about that idea - you have a captive audience who loves frozen sugar on really warm hot days, a low price point, and some really healthy profit margins. Let's just say we sold enough Otter Pops to not only fund an end-of-season staff party but also send the entire staff to an amusement park for the day.

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