Almost exactly 5 days after I left, I rolled in last night around midnight very very very tired. I'm really not sure what to say other then that show just couldn't have gone much worse. Here's an example: Normally I pass out over 100 brochures a day at these shows to 'interested' stores. At this show I passed out 61 over the course of 3 days. I wrote more orders my first year at this show - with only two products and only having been in business 5 months - then I did this year. It was horrible. There was just no one there.
The good news is that I have no plans to go back to that show next year. The bad news is I'm questioning how to get the company and brand to where I honestly believed it could go. What is the right strategy? Right now I'm too tired to even think about it.
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